Cracking the organic code: a consumer's perspective

Cracking the organic code: a consumer's perspective

At Tradin Organic, it is our mission to make organic everyone’s first choice. Why do we strongly believe in this? Organic, a buzzword that's taken the food world by storm, is more than just a label; it's a commitment to producing and consuming food in a way that minimises harm to the planet and promotes the well-being of producers and consumers.

When you stroll down the aisles of your local grocery store, you've probably noticed products labelled as "organic." But what does this term really mean, and why is it making waves in the world of food and agriculture?   

A 'bite' of history 

In an era when the global population was significantly smaller, agriculture was predominantly organic and closely aligned with nature. These traditional techniques, passed down through generations, yielded insufficient output for food requirements to match the escalating demands of a rapidly growing population.

Consequently, the 'Green Revolution' (or Third Agricultural Revolution) emerged, integrating technological interventions to boost agricultural productivity and ensure food security. As a result, this intensification in crop production also brought elevated usage of chemical pesticides and fertilizers, triggering detrimental consequences for both the environment and human health. 

Over the decades, the organic movement gained momentum as concerns about the environment and the health impacts of conventional farming practices grew. Today, it has evolved into a global movement that is reshaping the way we think about food and the environment. 

What is organic, anyway? 

Overall, organic food are perceived as being more nutritious, natural, and environmentally friendly than non-organic or conventional foods, although the precise understanding and definition of these concepts may differ among consumers. 

"Professional organic agriculture has the techniques of productive, low impact sustainable agriculture, focus on soil health, balanced ecosystem, natural processes." - Karst Kooistra, Sourcing Development Director at Tradin Organic  

Organic, in the context of food and agriculture, is a philosophy that emphasises sustainability, health, and the environment. Organic farming methods focus on maintaining the soil and ecosystem health, avoiding synthetic fertilisers, chemical pesticides, herbicides, and genetically modified organisms (GMOs). Instead, it relies on natural methods and traditional farming practices, making it a step towards reducing the environmental and social footprint of agriculture. 

The benefits of going organic

Why should you consider going organic? There are several compelling reasons: 

Overall, every consumer has different reasons for buying organic, but ultimately, the choice greatly serves as an investment in the well-being of our children, the future generations, and the well-being of our planet. 

The power of your choices 

Due to the variety of labels and certifications, navigating the world of organic can be a bit overwhelming. For support, here is an overview of the leading sustainability and organic certifications that you can look for when shopping. As a consumer, you can also research, get to know, and support brands committed to a fairer and more resilient food system.  

Now, the next time you reach for that organic apple or that bag of organic rice, you'll know you're making a choice that goes beyond your plate. It's a choice that resonates with the soil, the environment, and future generations. 

Explore Our Organic Products 

In our next blog post, we'll put on our farming boots and explore the world of organic agriculture, diving deep into the sustainable practices that make it all possible. Stay tuned! 


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Tradin Organic Agriculture B.V.
Stationsplein 61 - 65
1012AB Amsterdam, NL

VAT: NL007909901B01

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